LoopVOC Blog

Voice of the Customer best practices, guides, and more.

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Mon 12 2021
News & Trends

Use Zapier to Integrate and Analyze Customer Feedback in LoopVOC

2 minutes read Read More
Mon 04 2021
Customer Experience

How to get buy-in and keep coworkers engaged in your Voice of the Customer program

6 minutes read Read More
Wed 03 2021
Customer Experience

Measure the ROI of your Voice of the Customer Program [+Template]

16 minutes read Read More
Mon 12 2020
News & Trends

Introducing Loop Segmentation

2 minutes read Read More
Mon 11 2020
News & Trends

New Custom Topics and Saved Views in Loop

2 minutes read Read More
Wed 11 2020
Customer Experience

Unlocking Growth Opportunities with Needs-Based Segmentation

15 minutes read Read More
Ideation
Wed 09 2020
News & Trends

Reflecting and Planning for 2021: Ideas and Innovation for B2B SaaS Leaders

4 minutes read Read More
Product Marketing Communication Skills
Mon 08 2020
Marketing Strategy

The #1 Defining Skill of Great Product Marketers (What it is and How to Master it)

10 minutes read Read More
What is product marketing?
Thu 07 2020
Marketing Strategy

Achieving Greater Impact with Product Marketing Clarity

9 minutes read Read More
4 megatrends for b2b saas leaders
Tue 07 2020
Customer Experience

4 Megatrends for B2B SaaS Leaders

30 minutes read Read More
Three Components of Customer-Led Growth Strategy
Wed 07 2020
Marketing Strategy

3 Things Revenue Operations Teaches Us About Customer-Led Growth

29 minutes read Read More
Voice of Customer (VOC) Meeting
Fri 06 2020
Marketing Strategy

4 Lessons on Starting a Voice of Customer Meeting at Your Organization

8 minutes read Read More
High-Performing Marketing Organizations
Mon 06 2020
Marketing Strategy

Four Steps to Becoming a High-Performing Marketing Team

7 minutes read Read More
Customer Retention Strategies
Tue 05 2020
Customer Experience

How to Drive Customer Retention with Resources, Relationships, and Shared Responsibility

6 minutes read Read More
Elevating Customer Marketing
Wed 05 2020
Marketing Strategy

Elevating Customer Marketing to Drive Greater Business Impact

5 minutes read Read More
Building a VOC program on a budget
Mon 05 2020
Tips & Tricks

Quickstart Guide to Creating a Voice of the Customer Program

5 minutes read Read More
VOC Strategies for CX Leaders
Fri 05 2020
Customer Experience

Steps CX Leaders Can Take Now to Centralize Teams Around the Customer

6 minutes read Read More
Sun 04 2020
Marketing Strategy

How Sales and Marketing Can Collaborate for Customer-Led Growth

4 minutes read Read More
Product Marketing and Product Management Strategies
Thu 04 2020
Marketing Strategy

Accelerating Impact — How Product Management and Product Marketing Can Work Better Together

5 minutes read Read More
Proactive Pricing Strategies
Wed 04 2020
Marketing Strategy

Delivering Results with Customer-Led Pricing Strategies

7 minutes read Read More
Customer-led growth
Tue 04 2020
Customer Experience

It’s Time to Shift to Customer-led Growth Strategies

5 minutes read Read More
Thu 04 2020
Customer Experience

Closing the Loop on Voice of Customer Feedback

6 minutes read Read More
Customer Feedback Sentiment Analysis
Wed 04 2020
Customer Experience

Measuring Risks to Revenue and Retention with Text Sentiment Analysis

6 minutes read Read More
Must-have B2B SaaS technology
Tue 04 2020
Marketing Strategy

How B2B SaaS marketers can position their technology as a “must-have” when customers are cutting non-essentials

6 minutes read Read More
Voice of Customer Leadership
Mon 04 2020
Customer Experience

Embracing a Culture of Customer Feedback — It Starts With Leadership

4 minutes read Read More
Thu 04 2020
Customer Experience

New Voice of Customer Reporting Template to Help You Track Feedback and Fight Churn

2 minutes read Read More
Removing the Red Tape from Cross-functional Collaboration
Wed 04 2020
Customer Experience

Removing the Red Tape from Cross-Functional Collaboration — Fighting Churn Means All Hands On Deck

8 minutes read Read More
How Zendesk is supporting customers through COVID-19
Tue 04 2020
Customer Experience

Supporting Customers and Employees Through Pivotal Change – An Interview With Zendesk’s Peter Neels

6 minutes read Read More
Responding in times of uncertainty
Sun 04 2020
Customer Experience

How a Product Marketing Team Navigates COVID-19 with Customer-First Strategies

5 minutes read Read More
Salesforce and LoopVOC Integration
Thu 03 2020
News & Trends

New Salesforce Integration in Loop Offers Deeper Customer Feedback Insights

2 minutes read Read More
Remote Team Collaboration
Wed 03 2020
Customer Experience

Anticipating customer needs in unprecedented times — 5 steps for B2B SaaS

6 minutes read Read More
Voice of Customer Playbooks from LoopVOC
Wed 02 2020
Customer Experience

The 4 Ultimate Voice of Customer Playbooks

6 minutes read Read More
Steps for a customer-led pricing strategy
Mon 02 2020
Marketing Strategy

[The LoopVOC Playbook] Creating a Customer-Led Pricing Strategy Playbook

11 minutes read Read More
Product Roadmap
Mon 02 2020
Product Strategy

[The LoopVOC Playbook] Using Customer Feedback to Drive Your Product Roadmap

13 minutes read Read More
Building a Voice of Customer Culture
Mon 01 2020
Tips & Tricks

4 Steps to Create a Voice of Customer Culture That Drives Loyalty and Revenue

9 minutes read Read More
Group of people coming together to form an arrow and show the impact of Voice of Customer programs
Tue 01 2020
Customer Experience

Five Key Reasons to Build a Voice of Customer Program

12 minutes read Read More
rocket launching from laptop
Thu 01 2020
Marketing Strategy

[SaaS Marketing] How to write more persuasive messages, faster with voice of the customer data

14 minutes read Read More
B2B Customer Reviews
Fri 12 2019
Marketing Strategy

Expert Tips for Building a B2B Review Strategy

7 minutes read Read More
LoopVOC NPS Survey Upload Tool
Fri 12 2019
News & Trends

New NPS Survey Features in Loop

2 minutes read Read More
group teamwork photo
Tue 12 2019
Customer Experience

[The LoopVOC Playbook] How to Improve Customer Experience Marketing Strategies with Customer Feedback

12 minutes read Read More
post it notes discussion board
Wed 11 2019
Customer Experience

How to Measure Customer Experience (CX) in 2020

7 minutes read Read More
competitor benchmarking dashboard
Thu 11 2019
News & Trends

Introducing Competitive Benchmarking in Loop

1 minute read Read More
post it pinned with light bulb drawing
Wed 11 2019
News & Trends

Alerts Now Available in Loop

3 minutes read Read More
feedback screen with 3 stars
Thu 10 2019
Marketing Strategy

Why SaaS Companies Should Prioritize Online Review Sites for Customer Feedback

8 minutes read Read More
group brainstorming
Thu 10 2019
Customer Experience

How to Build a Cross-Functional Team for Voice of the Customer Collaboration

7 minutes read Read More
neon sign
Tue 10 2019
Customer Experience

Your Customer Experience Is Your Brand

6 minutes read Read More
happy face and 5 stars
Mon 10 2019
Customer Experience

How to Quickly Analyze and Act on Customer Feedback

5 minutes read Read More
customer experience concepts
Fri 10 2019
Customer Experience

NPS: It’s in the Feedback, Not the Score

7 minutes read Read More
man drawing upward trend
Tue 10 2019
Tips & Tricks

How to Benchmark Your Customer Feedback Trends Against Competitors

4 minutes read Read More
businessman using laptop with social media
Mon 07 2019
Customer Experience

How To Build A Voice of the Customer Program At Your SaaS Company

9 minutes read Read More

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